If you are an experience rose seller or florist, you know what I'm talking about. For florists I think they have certain uses. For example I knew a florist that used them for funerals because they were going to go in the ground anyway.
If you don't know, they are just older roses that the wholesaler is selling and he is suppose to let you know that's what they are and sell them for a lower price.
When I first sold roses, the person who taught me suggested I buy these because they were cheap and at the place they were selling them they really appeared not so bad. After enough experience with them( I put them in my own vase at home to test them), I learned I really couldn't rely on how long they would last and some were obviously not good from the start. For a few cents more per rose I got much better roses that had a much more impressive lifespan. I've seen other wholesale places call roses in much worse condition than the above, work roses.
Some rose sellers don't mind selling these and I can tell that's what they are selling. I've seen some pretty bad ones. I don't know what they are thinking.
Actually I do know as I've heard this even from wholesalers before. Oh, the customers are drunk and they'll leave it in the bar and they will never see you again.
Never see me again, believe me some of these bars and nightclubs have some really regular customers.
I think that's crazy. Why would you want to rip off your customer? They aren't going to keep buying from you if the rose turns out to be crappy.
How do you stay ahead of competition and get repeat business? Obviously- have a great product. Customers do comment on roses that last and big beautiful roses. They also comment when someone has sold them a bad rose.
I had a friend who was a rose lady and she told me the above about selling old roses--they're drinking etc... I told her my thoughts on it as I've mentioned and she did have competition on her route, so she took my advice and she was very happy with the results.
The rose sellers I sell my wholesale roses to are very particular about their roses being fresh and high quality and I'd be the last person to try to give rose sellers a bad name. But there are different opinions about it so I thought is was something worth commenting on.
Happy sales,
Claire
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